If you're like me, you'll probably spend as much time tinkering with the layout and technical gubbins of your website, as you will writing for the site in the first place. This bad habit isn't help in any way at all by the rather excellent Google Analytics service and worse still the desktop application which even saves the hassle of firing up a web browser.

[Warning: For those not of a technical bent, what follows will be as dull as the dullest, tepid dishwater you can imagine, so probably better to venture to something more interesting.]