Along with everyone else in the new medjia biz, I'm predicting that privacy and identity are going to be hot potatoes this year. So, it was with a wry grin that I was pointed in the direction of this story from the bombastic Mr Clarkson.

Suffice to say, posting your bank account number and sort code in a national newspaper and taunting identity thieves is probably not the wisest move. Still fair play for admitting the blooper.